Rental Investments in Puglia. Where and How.

Considering a rental investment in Puglia? We give our thoughts about where to look and the process of renting a holiday home in Puglia.

In part 1 of a 2 part article we consider rental investments in Puglia.


According to, a web site specialising in selling Italian homes to foreigners, Puglia is the second most searched region in Italy after Tuscany.


Where #1

Their data reveals that Ostuni, Monopoli and the Valle d’Itria are the most popular parts of Puglia for rental investment purchases. There is a longer season, typically from Easter to October and, in the case of Ostuni over, Christmas and New Year. In addition to the beach visitors are drawn here by other experiences; the vibrant towns, the countryside and especially food and drink.


The rental market in Salento and Gargano is primarily driven by beach tourism. Although properties, especially near the coast and particularly in Salento, will draw a premium rental over the summer months peaking in August, occupancy is not as likely to be steady until mid-June through to mid-September.


More detailed information from also highlights that Ostuni, Monopoli and the Valle d’Itria draw more visitors with higher disposable income and greater spending power; Germans, Belgians and French, the British and Americans.


Where #2

Ostuni has the advantage of being close to the sea, surrounded by beautiful countryside and in a central location as a base for day trips and travelling around Puglia.


Where #3

The greatest demand for holiday rentals in Ostuni is in and around the Old Town/ Parco Rimembranze, within the Via Ludovico - Corso Umberto I - Vittorio Emanuele zone.


Proximity to the main square, Piazza della Libertà is important, the closer to the piazza, the higher the rental value.


Piazza della Libertà, Ostuni

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